This work supported student recruitment, university storytelling, digital advertising, social content, magazine design, and department-level campaigns — creative direction that balanced institutional credibility with warmth, energy, and audience relevance.
Role
Senior Graphic Design Supervisor
Scope
Recruitment campaigns, magazine design, digital advertising, social content, department visual identities
What I Led
Art direction, design teams, visual campaign execution, and stakeholder presentations
What it Shows
Audience-aware design, campaign storytelling, higher-ed creative leadership, and high-volume production
